CONSUMED BY MEDIA

Catchup clicks

Posted in 3D, digital media, media, studios, Variety by Diane on May 8, 2010

Joe Roth, former studio head and erstwhile producer, could not help but stage manage his keynote appearance at Variety’s Entertainment and Technology Summit on Monday, asking to move his chair up closer to the aud at the Loews Hotel in Santa Monica. He then held forth on a number of topics, stressing the benefit of marketing through social media. Before he was done, he also championed the notion that studios once again own theaters in the U.S. This has been a no-no for more than 60 years, but Roth, who got caught in the crossfire between Disney and international exhibitors over “Alice in Wonderland,” argued it no longer makes sense. My Variety story on the confab is here.

Top execs admitted they don’t know the answer to sweeping technological changes but said they can’t wait until the dust settles to figure it out. My report from the Milken Global Conference panel on the outlook for the entertainment industry.

Getty Images, which has been aggressively going after the U.S. entertainment photo biz since at least 2003, scooped up Hollywood stalwart Berliner Studios late last month. I was in charge of Variety’s event coverage when Getty came on the Hollywood scene and can attest to the turf battles between it and rival agencies. Variety, you see, had a deal with Getty, which was determined to get as much access as possible.

Variety also held a day long conference for BritWeek late last month. British reality king Nigel Lythgoe, who helped found the celebration, sounded off on his difficulty getting American networks to take his advice.

Also covered 3D Gaming Conference for Variety, during which I learned why the technology makes me so queasy. “Avatar” was on everyone’s lips at the two-day confab.

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